In the heart of Edinburgh’s city centre a 7.5 acre site on the Royal Mile will become New Waverley, a vibrant and ‘cool’ destination. Edinburgh’s most visionary and eagerly anticipated new development now underway.
A collaboration with Corona Real Estate, Allan Murray Architects and Gillespies Landscape Architects.
Client Problem: Communicating the positive impact the redevelopment of the New Waverley district in Central Edinburgh will have for existing residents and new buisnesses that will be attracted to this prime location.
Luma Solution: Luma was commissioned to produce a number of pre-build CG Images, and a virtual reality tour visualising this new dynamic hub in the Centre of Town.
Outcome: Our visualisations greatly improved the communication of the Architects and Developers vision, assisting with marketing, planning and gaining investment.