V&A Museum of Design, Dundee will be an international centre for design, housed in a world-class building created by Japanese architect Kengo Kuma at the heart of Dundee’s revitalised waterfront.
V&A Dundee Museum of Design.
Client Problem: Find a way to bringing this prestigious project to life pre-construction, to assist in the marketing process, to attract investment and to keep the public informed at every stage throughout the development process.
Luma Solution: Luma was commissioned to produce an innovative 3D interactive app and an interior animation for the V&A Dundee Museum of Design. Developed as a collaboration between V&A Dundee, Dundee Waterfront planning department and the Japanese architect Kengo Kuma, the interactive app and the 3D animation have been used extensively for marketing, to attract investment and also keeping the public informed at every stage throughout the development.
Outcome: The innovative 3D app has successfully communicated the vision of this project which will host major exhibitions, celebrate design heritage, inspire and promote contemporary talent, and encourage future design innovation